Browse by Author or creator

2019

Marck, Michael and Gordon, Tess and Ennis, Sean and Radon, Anita; (2019) How storytelling impacts branding for craft beer. In: Winds of Change. Australian and New Zealand Marketing Academy, NZL.

Ennis, Sean and Marck, Michael and Paul, Calum and Radon, Anita; Richard, James E and Kadirov, Djavlonbek, eds. (2019) Social sponsorships in sport : context and potential. In: ANZMAC 2019 : Winds of Change. Victoria University of Wellington, Wellington, NZ, pp. 891-894.

2017

Marck, Michael and Ennis, Sean and Caemmerer, Barbara; Robinson, Linda and Brennan, Linda and Reid, Mike, eds. (2017) Uncovering electronic cigarette shops 'retail kinship' strategies. In: ANZMAC 2017 : Marketing for Impact. RMIT University, Melbourne, pp. 649-652.

2016

Marck, M. and Ennis, S. and Caemmerer, B.; Fortin, David and Ozanne, Lucie K., eds. (2016) "My favourite beers to brew, Piña-Colada and Blonde-Voyage" : meet the Scottish micro-craft brewers. In: ANZMAC 2016. Australian and New Zealand Marketing Academy, NZL, pp. 944-950. ISBN 9780473376604

2015

Marck, Michael and Ennis, Sean and Casey, Bruce; Sinha, Ashish and Cadeaux, Jack and Bucic, Tania, eds. (2015) Investigating the retailing strategies of vape-shops in the UK. In: ANZMAC Conference Proceedings 2015. ANZMAC, Sydney.

2012

Douglas, Mercedes and Wilson, Juliette and Ennis, Sean (2012) Multiple-choice question tests : a convenient, flexible and effective learning tool? A case study. Innovations in Education and Teaching International, 49 (2). pp. 111-121. ISSN 1470-3297

2008

Evanschitzky, H. and Mujahid, Ali and Ennis, Sean (2008) Internationalisation of software firms: view from a developing country. Symposium on the Entrepreneurship-Innovation-Marketing interface. Universitate Karlsruhe, Germany, October. In: 2nd Symposium on the Entrepreneurship Innovation Marketing Interface, 2008-10-23 - 2008-10-25.

Douglas, M. and Ennis, Sean and Wilson, A.M. (2008) Re-engineering assessment practices: a case study on the use of multiple-choice tests in a UK marketing class. In: Academy of Marketing Science Annual Conference, 1900-01-01.

2007

Ennis, Sean and Bernard, Kenneth N. and Ferris, B. (2007) The outsourcing option in the supply chain: a sectoral study. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University. (Unpublished)

Powell, Shaun M. and Ennis, Sean (2007) Organisational marketing in the creative industries. Qualitative Market Research: An International Journal, 10 (4). pp. 375-389. ISSN 1352-2752

2006

Tih, Siohing and Ennis, Sean (2006) Cross industry analysis of consumer assessments of internet retailers' service performance. International Journal of Retail and Distribution Management, 34 (5). pp. 290-307. ISSN 0959-0552

Stringfellow, Lindsay and Ennis, Sean and Brennan, Ross and Harker, Michael John (2006) Mind the gap: the relevance of marketing education to marketing practice. Marketing Intelligence and Planning, 24 (3). pp. 245-256. ISSN 0263-4503

2005

Ennis, Sean and Sio-Hong, T. (2005) Student subjects as internet services users surrogates. In: 34rd European Marketing Academy Conference, 2005-05-24 - 2005-05-27. (Unpublished)

2004

Ennis, S. and Sio-Hong, T. (2004) What consumers want? differentiating service quality and recovery service. In: 33rd European Marketing Academy Conference, 2004-05-18 - 2004-05-21. (Unpublished)

Ennis, Sean and Krok-Paszkowski, Andrew (2004) Can non-executive directors add real value to SME performance? In: 17th UIC Research Symposium on Marketing and Entrepreneurship, 2005-01-01. (Unpublished)

Ennis, Sean and Sio-Hong, T. (2004) Influence of product classification on service quality - satisfaction - intention link in the internet retail context. In: 38th Academy of Marketing Conference, 2004-01-01. (Unpublished)

Ennis, S. and Sio-Hong, T. (2004) Internet retailing: determinants of consumers' intentional repurchases of internet services. In: 33rd European Marketing Academy Conference, 2004-05-18 - 2004-05-21. (Unpublished)

Dimitratos, Pavlos and Nakos, Georg and Ennis, Sean and Plakoyiannaki, Emmanuella; Zahra, S.A. and Mason, Colin and Greene, P. and Harrison, R.T. and Lerner, M., eds. (2004) Toward a broader measurement of international entrepreneurship. In: Frontiers of entrepreneurship research 2004 : proceedings of the twenty-fourth annual entrepreneurship research conference. Babson College, Babson Park, USA, p. 492. ISBN 0910897255

Fynes, Brian and De Burca, Sean and Marshall, D. and Ennis, Sean (2004) A contingency model of supply chain relationship quality and performance. In: 13th annual international purchasing and supply education and research association conference, 2004-04-04 - 2004-04-07. (Unpublished)

2003

Glynn, William J. and De Burca, Sean and Brannick, Teresa and Fynes, Brian and Ennis, Sean (2003) Listening practices and performance in service organisations. International Journal of Service Industry Management, 14 (3). pp. 333-444. ISSN 0956-4233

2002

Brannick, Teresa and De Burca, Sean and Fynes, Brian and Roche, Evelyn and Ennis, Sean (2002) Service management practice-performance model: a focus on training and listening practices. Journal of European Industrial Training, 26 (8). pp. 394-403. ISSN 2046-9012

2000

Carter, Sara and Andriopoulos, C. and Webb, J. and Tzokas, Nikolaos and Ennis, Sean and Lowe, A. (2000) Barriers to survival and growth in UK small firms. Federation of Small Business.

Andriopoulos, C. and Webb, Julian and Tzokas, Nikolaos and Tagg, Stephen and Lowe, A. and Ennis, Sean and Carter, S.L. (2000) Barriers to survival and growth in UK small firms : regional reports. Unknown Publisher.