What consumers want? differentiating service quality and recovery service
Ennis, S. and Sio-Hong, T. (2004) What consumers want? differentiating service quality and recovery service. In: 33rd European Marketing Academy Conference, 2004-05-18 - 2004-05-21. (Unpublished)
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This paper discusses the differentiating service quality and recovery service. It was presented at the 33rd european markinging academy annual conference in 2004.
Creators(s): |
Ennis, S. ![]() | Item type: | Conference or Workshop Item(Paper) |
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ID code: | 9314 |
Notes: | AHR |
Keywords: | consumers, marketing, service quality, recovery service, Marketing. Distribution of products |
Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
Department: | Strathclyde Business School > Marketing |
Depositing user: | Strathprints Administrator |
Date deposited: | 31 Mar 2010 09:10 |
Last modified: | 03 Dec 2020 03:23 |
Related URLs: | |
URI: | https://strathprints.strath.ac.uk/id/eprint/9314 |
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