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Student subjects as internet services users surrogates

Ennis, Sean and Sio-Hong, T. (2005) Student subjects as internet services users surrogates. In: 34rd European Marketing Academy Conference, 2005-05-24 - 2005-05-27. (Unpublished)

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Abstract

This paper discusses using Student subjects as internet services users surrogates. It was presented at the 34th European Marketing Academy Annual Conference in 2005.

Item type:	Conference or Workshop Item (Paper)
ID code:	9310
Keywords:	internet services, students, marketing, Marketing. Distribution of products
Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
Department:	Strathclyde Business School > Marketing
Depositing user:	Strathprints Administrator
Date deposited:	30 Mar 2010 15:12
Last modified:	13 Sep 2017 07:33
Related URLs:	Event
URI:	https://strathprints.strath.ac.uk/id/eprint/9310
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