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Number of items: 58.

Article

Paliwoda, Stanley (2013) Marketing's unseen macroeconomic contribution - consumer satisfaction : a research agenda. International Journal of Research in Marketing. IJRM-D-11-00493. ISSN 0167-8116 (Unpublished)

Paliwoda, Stanley and Laforet, Sylvie and Chen, Junsong (2012) Editorial: introduction to the Focus on China special issue. Journal of World Business, 47 (1). pp. 1-3. ISSN 1090-9516 (Unpublished)

Laforet, Sylvie and Paliwoda, Stanley and Chen, Junsong (2012) Focus on China - special section : introduction. Journal of World Business, 47 (1). pp. 1-3. ISSN 1090-9516

Paliwoda, Stanley (2011) Critically evaluating the IMP research contribution. Industrial Marketing Management, 40 (6). pp. 1055-1056.

Chandrasen, Abhirarm and Paliwoda, Stanley J. (2009) Country of assembly (COA) effect on perceived automobile quality : a Thai consumers' perspective. Journal of Marketing Management, 25 (5-6). pp. 483-499. ISSN 0267-257X

Paliwoda, S.J. and Slater, Stephanie (2009) Globalisation through the kaleidoscope. International Marketing Review, 26 (4/5). pp. 373-383. ISSN 0265-1335

Paliwoda, S.J. and Slater, J. and Slater, S. (2009) Strategic inertia and the Japanese pharmaceutical industry. Multinational Business Review, 6 (4). pp. 1-23. ISSN 1525-383X

Slater, Stephanie and Paliwoda, Stanley and Slater, Jim (2009) The global implementation of the 'winner's competitive cycle'. Asia-Pacific Journal of Business Administration, 1 (2). pp. 144-154. ISSN 1757-4323

Ibeh, K.I.N. and Vissak, T. and Paliwoda, S.J. (2008) Internationalising from the European periphery: triggers, processes, and trajectories. Journal of Euromarketing, 17 (1). pp. 35-48. ISSN 1049-6483

Vrontis, Demetris and Paliwoda, Stanley J. (2008) Branding and the Cyprus wine industry. Journal of Brand Management, 16 (3). pp. 145-159.

Paliwoda, S.J. and Petrovici, D. (2008) Reasoned action and food choice in a transitional economy. Journal of East West Business, 14 (3-4). pp. 249-270. ISSN 1066-9868

Paliwoda, S.J. (2007) Ethnicity and decision making for internationalization. Management Decision, 45 (10). pp. 1622-1635.

Paliwoda, S.J. and Vissak, T. and Ibeh, K.I.N. (2007) Internationalising from the European periphery: triggers, pressures and trajectories. Journal of Euromarketing, 17 (1). pp. 35-48. ISSN 1049-6483

Paliwoda, S.J. and Librowicz, M. (2007) Positioning a MBA program against the effects of ideology, culture and economic growth. Journal of Teaching in International Business, 19 (1). pp. 5-27. ISSN 0897-5930

Petrovici, D. and Paliwoda, S.J. (2007) An empirical examination of public attitudes towards advertising in a transitional economy. International Journal of Advertising, 26 (2). pp. 247-276.

Paliwoda, S.J. and Marinova, S. (2007) The marketing challenges within the enlarged single European market. European Journal of Marketing, 41 (3-4). pp. 233-244. ISSN 0309-0566

Slater, J. and Paliwoda, S. and Pease, S. (2006) The erosion of stable shareholder practice in Japan ("Anteikabunushi Kosaku"). International Business Review, 15 (6). pp. 618-640. ISSN 0969-5931

Vardar, N. and Paliwoda, S.J. (2006) Coca Cola - the enduring heritage brand in Britain and Turkey. Advertising Express, VI (1). pp. 49-60. ISSN 1749-740X

Chen, J. and Paliwoda, S. (2006) Identifying and measuring knowledge transfer in the consumer new brand purchase decision. Journal of Euromarketing, 15 (3). pp. 51-72. ISSN 1049-6483

Gonzales, A. and Paliwoda, S.J. (2006) Segmenting the older consumer for online travel. Marketing Review, 6. pp. 331-348. ISSN 1469-347X

Chen, J. and Paliwoda, S.J. (2004) The influence of the company name in consumer variety seeking. Journal of Brand Management, 11 (3). pp. 219-231.

Rod, M.R.M. and Paliwoda, S.J. (2003) Multi-sector collaboration: a stakeholder perspective on a government, industry and university collaborative venture. Science and Public Policy, 30 (4). pp. 273-284. ISSN 0302-3427

Chen, J. and Paliwoda, S.J. (2002) Adoption of new brands from multi-branding firms by Chinese consumers. Journal of Euromarketing, 12 (1). pp. 63-77. ISSN 1049-6483

Book Section

Paliwoda, Stanley; Melewar, T.C. and Gupta, Suraksha, eds. (2012) Foreword. In: Strategic international marketing. Palgrave. ISBN 9780230580244

Paliwoda, S.J.; Jolly, Adam, ed. (2009) International marketing. In: The Growing Business Handbook. Kogan Page, London, pp. 394-399. ISBN 978 0 7494 5548 4

Paliwoda, S.J.; Hackley, Chris, ed. (2009) Advertising client-agency relationships : the decision-making structure of clients. In: Advertising. Sage Library in Marketing, 1 . Sage Publications, London. ISBN 9781412934299

Paliwoda, S.J.; Jolly, Adam, ed. (2009) Managing the challenges of international growth. In: Europe: A Practical Guide to Company Formation, Employment Law and Taxation Across the EU. Business Insights . Kogan Page. ISBN 9780749450816

Paliwoda, S.J.; Jolly, Adam, ed. (2009) The challenge of marketing to the EU. In: Business Insights: Europe - A Practical Guide to Company Formation, Employment Law and Taxation Across the EU. Kogan Page, United Kingdom. ISBN 9780749450816

Ryans, J.K. and Paliwoda, S.J.; Paliwoda, S.T. and Ryans, J.K., eds. (2008) Critical writings in international marketing. In: International Marketing: Modern and Classic Papers. Edward Elgar, United Kingdom. ISBN 978-1-84376-649-0

Paliwoda, Stanley J.; Jolly, Adam, ed. (2008) Managing the challenges of international growth. In: Growing Business Handbook. Kogan Page, London, pp. 275-278. ISBN 9780749453466

Ryans, J. and Paliwoda, S.J.; Paliwoda, S.J. and Ryans, J.K., eds. (2004) Landmarks in the mapping of international marketing. In: Marketing Mind Prints. Palgrave, United Kingdom. ISBN 9781403906823

Paliwoda, S.J.; Baker, M., ed. (2003) International marketing: the issues. In: The Marketing Book (5th Edition). Butterworth - Heinemann, United Kingdom. ISBN 0750656255

Paliwoda, S.J.; (2002) Can you manage it? (editorial). In: UCAS 2002 Yearbook for Business Studies. Trotman.

Paliwoda, S.J.; (2001) Welcome to the worlds of business (editorial). In: UCAS 2001 Yearbook for Business Studies. Trotman.

Paliwoda, S.J.; Tung, Rosalie L., ed. (1999) International marketing. In: The IEBM Handbook of International Business. IEBM Handbook Series . International Thomson Business Press, pp. 296-305. ISBN 1861522169

Conference or Workshop Item

Paliwoda, Stanley and Stewart, Malcolm (2011) Advertising agency’s B2B relationship with MNC’s across the UK, France and Germany : with particular reference to internet promotional standardisation strategy. In: IMP Conference 2011, 2011-04-11.

Paliwoda, Stanley and Stewart, Malcolm (2011) Antecedents, policies and practices of promotional standardisation strategy : a comparison of British MNCs' and advertising agencies in the UK, France and Germany. In: AM2010 Doctoral Colloquium, 2010-07-05 - 2010-07-06.

Paliwoda, S.J. (2010) IP - Do Experts know better? In: 3rd IP Management Poland Conference, 2010-03-10.

Andrews, T.G. and Banomyong, R. and Paliwoda, S.P. (2009) Brand internalization: towards a qualitative diagnosis. In: Asia-Pacific Marketing Conference, 2009-12-01. (Unpublished)

Paliwoda, S.J. (2009) Exporting, international and global marketing management: beyond the fundamentals. In: The Marketing and Management Collection, Henry Stewart Talks Ltd, 1900-01-01.

Paliwoda, S.J. (2009) IP: demanding challenges for marketing. In: 2nd IP Management International Forum, 2009-03-11 - 2009-03-13.

Paliwoda, S.J. and Andrews, T.G. and Banomyong, R. (2009) Institutionalizing the brand at the multinational enterprise: towards a qualitative diagnosis. In: 3rd Asia Pacific Marketing Conference, 2009-12-09 - 2009-12-11. (Unpublished)

Vrontis, Demitris and Paliwoda, Stanley J. (2008) Branding and the Cyprus wine industry. In: Academy of Wine Business Research Conference, 2008-07-17 - 2008-07-19.

Paliwoda, S.J. and Vrontis, D. (2008) Wine branding:developing a framework for the Cyprus wine industry. In: Global Business and Technology Association, GBATA Conference, 1900-01-01.

Paliwoda, S.J. and Vrontis, D. (2008) Wine marketing: a survey investigation in the Cyprus wine industry. In: CIRCLE (Centre for International Research in Consumers Location and their Environments) Conference, 2008-03-28 - 2008-03-29.

Paliwoda, S.J. (2008) The impact of international marketing on SME's. In: CIM Marketing Summit, 2008-04-05.

Paliwoda, S.J. and Slater, J. and Slater, S. (2007) The influence of national culture on management style: are managers in Asia becoming less averse to change? In: Academy of Marketing Science Conference, 2007-05-01.

Paliwoda, S.J. and Lou, G. and Luk, P. and Chau, C. (2007) The practice of guanxi in the western setting: an exploratory study. In: Academy of International Business Conference, 2007-06-14 - 2007-06-28.

Paliwoda, S.J. and Pease, S. and Slater, J. (2006) Globalisation, Levitt and the evidence from modern day Japan and Singapore. In: Academy of Marketing Science, 2006-05-24 - 2006-05-27.

Paliwoda, S.J. and Chen, J. (2006) The internal influence of three dimensional knowledge on consumer acceptance of a brand from the multi-branding firm. In: 5th Annual Hawaii International Conference on Business, 2005-05-26 - 2005-05-29.

Paliwoda, S.J. and Luk, P. and Chua, C. (2006) Guanxi in risk taking and uncertain business conditions: a universal practice? an exploratory study. In: Academy of International Business Annual Conference, 2006-06-23 - 2006-06-26.

Paliwoda, S.J. and Pease, S. and Slater, J. (2006) Internationalization - positions, paths and processes: the evidence from Japan and Singapore. In: Annual Conference on Corporate Strategy (ACCS), 2006-05-19 - 2006-05-20.

Paliwoda, S.J. (2006) Trading with China: winners and losers. In: International Conference on Contemporary Business (ICCB), 2006-09-21 - 2006-09-22.

Paliwoda, S.J. and Shermeen, S. and Kosunen, J. (2006) The internationalisation of SMEs for LDCs: the case of Bangladesh. In: Academy of Marketing Annual Conference, 2007-07-01.

Paliwoda, S.J. (2006) The successful transfer of a North American MBA to Eastern Europe: the case of the WSE-ESG-UQAM Canadian partnership. In: AACSB World Class Practices in Management Education, 2006-10-15 - 2006-10-17.

Book

Paliwoda, Stanley J. and Ryans, John K. (2008) International Marketing: Modern and Classic Papers. Edward Elgar Publishing, Cheltenham, United Kingdom. ISBN 978 1 84376 649 0

Paliwoda, S.J. and Kirkup, M. and Barron, C. and Jackson, C.L. and Poon, I. (2001) Critical case in e-marketing. Unknown Publisher.

Report

Crawford, I. and Paliwoda, S.J. (2003) An analysis of the Hastings review: "The effects of food promotion on children". Food Advertising Unit, Advertising Association, London, UK.

This list was generated on Thu Mar 28 17:24:09 2024 GMT.