Wine branding:developing a framework for the Cyprus wine industry
Paliwoda, S.J. and Vrontis, D. (2008) Wine branding:developing a framework for the Cyprus wine industry. In: Global Business and Technology Association, GBATA Conference, 1900-01-01.
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This conference covered the branding of the wine industry in Cyrpus.
| Author(s): | Paliwoda, S.J. and Vrontis, D. | Item type: | Conference or Workshop Item(Paper) |
|---|---|
| ID code: | 15899 |
| Keywords: | international business, branding, wine industry, cyprus, Commerce, Social Sciences (General) |
| Subjects: | Social Sciences > Commerce Social Sciences > Social Sciences (General) |
| Department: | Strathclyde Business School > Marketing |
| Depositing user: | Mrs Jan Whiteford |
| Date deposited: | 08 Mar 2010 15:08 |
| Last modified: | 04 Jun 2019 01:14 |
| Related URLs: | |
| URI: | https://strathprints.strath.ac.uk/id/eprint/15899 |
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