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Open Access research that explores why technology innovation occurs

Strathprints makes available Open Access scholarly outputs by Hunter Centre for Entrepreneurship based within Strathclyde Business School. Particular research specialisms within the Hunter Centre include better understanding the dynamics of how new technologies and business models move from concept to market. This research aligns with another local specialism, 'entrepreneurial ecosystems', which seeks to codify the role of context and systemic influences on entrepreneurship.

Explore some of this Open Access research from Hunter Centre for Entrepreneurship. Or explore all Strathclyde Open Access research...

Browse by Journal or other publication

Group by: Publication Date | Item type | No Grouping
Jump to: 2013 | 2010 | 2009 | 2007 | 2006 | 2005
Number of items: 9.

2013

Thomas, Robert and Doherty, Anne Marie (2013) Trust! A qualitative exploration into self-monitoring and the susceptibility to celebrity influence. In: Academy of Marketing Annual Conference, 2013-07-08 - 2013-07-11.

2010

Demangeot, Catherine and Broderick, Amanda J. (2010) Exploration and its manifestations in the context of online shopping. In: Academy of Marketing Annual Conference, 2010-07-01.

2009

Brownlie, Douglas and Hewer, P.A. (2009) Putting reflective practice in its place: an exploratory study of the lived experience of 'postering'. In: Academy of Marketing Annual Conference, 2009-07-07 - 2009-07-09.

Brownlie, Douglas and Hewer, Paul (2009) 'Celebritization': putting the icon into iconic brands. In: Academy of Marketing Annual Conference, 2009-07-07 - 2009-07-09.

Hewer, P.A. and Brownlie, Douglas (2009) Putting reflective practice in its place: an exploratory study of the lived experience of 'postering' as teaching innovation. In: Academy of Marketing Annual Conference, 2009-07-07 - 2009-07-09. (Unpublished)

2007

Hamilton, S. and Hewer, P.A. and Brownlie, Douglas (2007) Cultures of community and consumption: an exploratory study of identity transition and social practice. In: Academy of Marketing Annual Conference, 2007-07-01. (Unpublished)

2006

Demangeot, C. and Broderick, A.J. (2006) Distinguishing between the exploratory and the sense-making potential of online shopping environments : Conceptualisation and scale development. In: Academy of Marketing Annual Conference, 2007-07-01.

Paliwoda, S.J. and Shermeen, S. and Kosunen, J. (2006) The internationalisation of SMEs for LDCs: the case of Bangladesh. In: Academy of Marketing Annual Conference, 2007-07-01.

2005

Brownlie, D. and Hewer, P.A. and Treanor, S. (2005) Identity, affiliation and resistance: understanding consumption amongst car cruisers. In: Academy of Marketing Annual Conference, 2005-07-05 - 2005-07-07.

This list was generated on Tue Nov 29 04:16:35 2022 GMT.