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Discover open research at Strathprints as part of International Open Access Week!

23-29 October 2017 is International Open Access Week. The Strathprints institutional repository is a digital archive of Open Access research outputs, all produced by University of Strathclyde researchers.

Explore recent world leading Open Access research content this Open Access Week from across Strathclyde's many research active faculties: Engineering, Science, Humanities, Arts & Social Sciences and Strathclyde Business School.

Explore all Strathclyde Open Access research outputs...

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Number of items: 9.

Thomas, Robert and Doherty, Anne Marie (2013) Trust! A qualitative exploration into self-monitoring and the susceptibility to celebrity influence. In: Academy of Marketing Annual Conference, 2013-07-08 - 2013-07-11.

Demangeot, Catherine and Broderick, Amanda J. (2010) Exploration and its manifestations in the context of online shopping. In: Academy of Marketing Annual Conference, 2010-07-01.

Brownlie, Douglas and Hewer, P.A. (2009) Putting reflective practice in its place: an exploratory study of the lived experience of 'postering'. In: Academy of Marketing Annual Conference, 2009-07-07 - 2009-07-09.

Brownlie, Douglas and Hewer, Paul (2009) 'Celebritization': putting the icon into iconic brands. In: Academy of Marketing Annual Conference, 2009-07-07 - 2009-07-09.

Hewer, P.A. and Brownlie, Douglas (2009) Putting reflective practice in its place: an exploratory study of the lived experience of 'postering' as teaching innovation. In: Academy of Marketing Annual Conference, 2009-07-07 - 2009-07-09. (Unpublished)

Hamilton, S. and Hewer, P.A. and Brownlie, Douglas (2007) Cultures of community and consumption: an exploratory study of identity transition and social practice. In: Academy of Marketing Annual Conference, 2007-07-01. (Unpublished)

Demangeot, C. and Broderick, A.J. (2006) Distinguishing between the exploratory and the sense-making potential of online shopping environments : Conceptualisation and scale development. In: Academy of Marketing Annual Conference, 2007-07-01.

Paliwoda, S.J. and Shermeen, S. and Kosunen, J. (2006) The internationalisation of SMEs for LDCs: the case of Bangladesh. In: Academy of Marketing Annual Conference, 2007-07-01.

Brownlie, D. and Hewer, P.A. and Treanor, S. (2005) Identity, affiliation and resistance: understanding consumption amongst car cruisers. In: Academy of Marketing Annual Conference, 2005-07-05 - 2005-07-07.

This list was generated on Fri Oct 20 19:11:31 2017 BST.