Browse by Journal or other publication
2021
McLean, Graeme and Alyahya, Mansour (2021) The role of VR in influencing tourism consumers' attitudes towards a tourist destination : an abstract. In: Academy of Marketing Science, 2021-06-01 - 2021-06-06, New York City (Online).
2020
Marriott, Hannah and McLean, Graeme and Al Nabhani, Khalid Talib Sulaiman (2020) The negative effects of mobile retail app use : dealing with regrettable escapism. In: Academy of Marketing Science, 2020-12-14 - 2020-12-19, Virtual Conference.
2010
Alexander, Matthew and Yellowlees, John (2010) Co-creating community solutions with customers : the case of First ScotRail. In: Academy of Marketing Science, 2010-05-26 - 2010-05-29.
Caemmerer, B. (2010) Solution orientation: theoretical frameworks, practical applications and challenges. In: Academy of Marketing Science, 2010-05-26 - 2010-05-29.
2006
Paliwoda, S.J. and Pease, S. and Slater, J. (2006) Globalisation, Levitt and the evidence from modern day Japan and Singapore. In: Academy of Marketing Science, 2006-05-24 - 2006-05-27.