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Discover open research at Strathprints as part of International Open Access Week!

23-29 October 2017 is International Open Access Week. The Strathprints institutional repository is a digital archive of Open Access research outputs, all produced by University of Strathclyde researchers.

Explore recent world leading Open Access research content this Open Access Week from across Strathclyde's many research active faculties: Engineering, Science, Humanities, Arts & Social Sciences and Strathclyde Business School.

Explore all Strathclyde Open Access research outputs...

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Number of items: 6.

Ibeh, K.I.N. and Vissak, T. and Paliwoda, S.J. (2008) Internationalising from the European periphery: triggers, processes, and trajectories. Journal of Euromarketing, 17 (1). pp. 35-48. ISSN 1049-6483

Paliwoda, S.J. and Vissak, T. and Ibeh, K.I.N. (2007) Internationalising from the European periphery: triggers, pressures and trajectories. Journal of Euromarketing, 17 (1). pp. 35-48. ISSN 1049-6483

Chen, J. and Paliwoda, S. (2006) Identifying and measuring knowledge transfer in the consumer new brand purchase decision. Journal of Euromarketing, 15 (3). pp. 51-72. ISSN 1049-6483

Sakalaskaus, D. and Ibeh, K.I.N. (2005) Internet marketing and the realty sector: some cross-national insights from Canada and the UK. Journal of Euromarketing, 14 (4). pp. 53-76. ISSN 1049-6483

Chen, J. and Paliwoda, S.J. (2002) Adoption of new brands from multi-branding firms by Chinese consumers. Journal of Euromarketing, 12 (1). pp. 63-77. ISSN 1049-6483

Gounaris, Spiros and Avlonitis, George and Kouremenos, Athanasios and Papavasiliou, Nikolaos (2002) Market share and customer satisfaction : what is the missing link? Journal of Euromarketing, 10 (4). pp. 61-82. ISSN 1049-6483

This list was generated on Tue Oct 17 21:39:54 2017 BST.