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Open Access research with a European policy impact...

The Strathprints institutional repository is a digital archive of University of Strathclyde's Open Access research outputs. Strathprints provides access to thousands of Open Access research papers by Strathclyde researchers, including by researchers from the European Policies Research Centre (EPRC).

EPRC is a leading institute in Europe for comparative research on public policy, with a particular focus on regional development policies. Spanning 30 European countries, EPRC research programmes have a strong emphasis on applied research and knowledge exchange, including the provision of policy advice to EU institutions and national and sub-national government authorities throughout Europe.

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Number of items: 36.

Article

He, Hongwei and Harris, LLoyd C. and Wang, Weiyue and Haider, Kamran (2016) Brand identity and online self-customisation usefulness perception. Journal of Marketing Management. ISSN 0267-257X

Lin, Chieh-Peng and He, Hongwei and Baruch, Yehuda and Ashforth, Blake (2016) The effect of team affective tone on team performance : the roles of team identification and team cooperation. Human Resource Management. ISSN 0090-4848 (In Press)

Bui, Hong T. M. and Baruch, Yehuda and Chau, Vinh S. and He, Hongwei (2016) Team learning : the missing construct from a cross-cultural examination of higher education. Asia Pacific Journal of Management, 33 (1). pp. 29-51. ISSN 0217-4561

He, Hongwei and Zhu, Weichun and Gouran, Dennis and Kolo, Olivia (2016) Moral identity centrality and cause-related marketing : the moderating effects of brand social responsibility image and emotional brand attachment. European Journal of Marketing, 50 (1/2). pp. 236-259. ISSN 0309-0566

Krishna, Rajesh and He, Hongwei (2015) Managing team innovation in the research and development (R&D) organization : critical determinants of team effectiveness. Therapeutic Innovation & Regulatory Science, 49 (6). pp. 877-885. ISSN 2164-9200

Zhu, Weichun and He, Hongwei and Treviño, Linda K. and Chao, Melody M. and Wang, Weiyue (2015) Ethical leadership and follower voice and performance : the role of follower identifications and entity morality beliefs. Leadership Quarterly, 26 (5). 702–718. ISSN 1048-9843

He, Hongwei and Wang, Weiyue and Zhu, Weichun and Harris, LLoyd (2015) Service workers' job performance : the roles of personality traits, organizational identification, and customer orientation. European Journal of Marketing, 49 (11/12). ISSN 0309-0566

Zhu, Weichun and He, Hongwei and Law, Kenneth S. and Farh, Jiing Lih (2015) Editorial : taking an indigenous approach to study organizational behavior in China. Journal of Organizational Behavior, 36 (5). 613 – 620. ISSN 0894-3796

Brammer, Stephen and He, Hongwei and Mellahi, Kamel (2015) Corporate social responsibility, employee organizational identification, and creative effort : the moderating impact of corporate ability. Group and Organization Management, 40 (3). pp. 323-352. ISSN 1059-6011

He, Hongwei and Baruch, Yehuda and Lin, Chieh-Peng (2014) Modeling team knowledge sharing and team flexibility : the role of within-team competition. Human Relations, 67 (8). pp. 947-978. ISSN 0018-7267

He, Hongwei and Zhu, W and Zheng, X (2014) Procedural justice and employee engagement : roles of organizational identification and moral identity centrality. Journal of Business Ethics, 122 (4). pp. 681-695. ISSN 0167-4544

He, Hongwei and Pham, Quoc Hung and Baruch, Yehuda and Zhu, Weichun (2014) Perceived organizational support and organizational identification : joint moderating effects of employee exchange ideology and employee investment. International Journal of Human Resource Management, 25 (20). 2772–2795. ISSN 0958-5192

He, Hongwei and Harris, Lloyd (2014) Moral disengagement of hotel guest negative WOM : moral identity centrality, moral awareness, and anger. Annals of Tourism Research, 45. 132–151. ISSN 0160-7383

He, Hong-Wei and Brown, Andrew (2013) Organizational identity and identification : state of the art and future directions. Group and Organization Management, 38 (1). pp. 3-35. ISSN 1059-6011

Wang, W. and He, Hong-Wei and Li, Y. (2013) Animosity and willingness to buy foreign products : moderating factors in decision-making of Chinese consumers. Asia Pacific Business Review, 19 (1). pp. 32-52. ISSN 1360-2381

Li, Y. and He, Hong-Wei (2013) Evaluation of international brand alliances : Brand order and consumer ethnocentrism. Journal of Business Research, 66 (1). pp. 89-97. ISSN 0148-2963

He, Hong-Wei and Balmer, John (2013) A grounded theory of the corporate identity and corporate strategy dynamic : a corporate marketing perspective. European Journal of Marketing, 47 (3/4). pp. 401-430. ISSN 0309-0566

Chan, R. Y. K. and He, Hong-Wei and Chan, H.K. and Wang, W. Y. C. (2012) Environmental orientation and corporate performance : The mediation mechanism of green supply chain management and moderating effect of competitive intensity. Industrial Marketing Management, 41 (4). pp. 621-630. ISSN 0019-8501

Chan, H.K. and He, Hong-Wei and Wang, W.Y.C. (2012) Green marketing and its impact on supply chain management in industrial markets. Industrial Marketing Management, 41 (4). pp. 557-562. ISSN 0019-8501

He, Hongwei and Li, Yan and Harris, Lloyd (2012) Social identity perspective on brand loyalty. Journal of Business Research, 65 (5). pp. 648-657. ISSN 0148-2963

He, Hong-Wei (2012) Corporate identity anchors : a managerial cognition perspective. European Journal of Marketing, 46 (5). pp. 609-625. ISSN 0309-0566

He, Hong-Wei and Li, Y. (2011) CSR and service brand : the mediating effect of brand identification and moderating effect of service quality. Journal of Business Ethics, 100 (4). pp. 673-688. ISSN 0167-4544

He, Hong-Wei and Li, Y. (2011) Key service drivers for high-tech service brand equity : the mediating role of overall service quality and perceived value. Journal of Marketing Management, 27 (1-2). pp. 77-99. ISSN 0267-257X

He, Hong-Wei and Li, Y. (2010) Consumer evaluation of technology-based vertical brand extension. European Journal of Marketing, 44 (9-10). pp. 1366-1383. ISSN 0309-0566

Ali, S. and Peters, L.D. and He, Hong-Wei and Lettice, F. (2010) Market based organizational learning, dynamic, and substantive capabilities : an integrative framework. Journal of Strategic Marketing, 18 (5). pp. 363-377. ISSN 0965-254X

He, Hong-Wei and Baruch, Y. (2010) Organisational identity and legitimacy under major environmental changes : tales of two UK building societies. British Journal of Management, 21 (1). pp. 44-62. ISSN 1045-3172

He, Hong-Wei and Mukherjee, A. (2009) Corporate identity and consumer marketing: a process model and research agenda. Journal of Marketing Communications, 15 (1). pp. 1-16. ISSN 1352-7266

He, Hong-Wei and Baruch, Y. (2009) Transforming organizational identity under institutional change. Journal of Organizational Change Management, 22 (6). pp. 575-599. ISSN 0953-4814

Mukherjee, A. and He, Hong-Wei (2008) Company identity and marketing : an integrative framework. Journal of Marketing Theory and Practice, 16 (2). pp. 111-125. ISSN 1069-6679

He, Hong-Wei (2008) Corporate identity/strategy interface : implications for corporate level marketing. European Journal of Marketing, 42 (1-2). pp. 10-15. ISSN 0309-0566

He, Hong-Wei and Mukherjee, A. (2007) I am, ergo I shop : does store image congruity explain shopping behaviour of Chinese consumers? Journal of Marketing Management, 23 (5-6). pp. 443-460. ISSN 0267-257X

He, Hong-Wei and Balmer, J. (2007) Identity studies : multiple perspectives and implications for corporate-level marketing. European Journal of Marketing, 41 (7/8). pp. 765-785. ISSN 0309-0566

He, Hong-Wei and Balmer, J. (2007) Perceived corporate identity/strategy dissonance : triggers and managerial responses. Journal of General Management, 33 (1). pp. 71-91. ISSN 0306-3070

He, Hong-Wei and Balmer, John (2006) Alliance brands : building corporate brands through strategic alliances? Journal of Brand Management, 13 (4/5). pp. 242-256. ISSN 1350-231X

He, Hong-Wei and Balmer, John (2005) The saliency and significance of generic identity : an exploratory study of UK building societies. International Journal of Bank Marketing, 23 (4). pp. 334-348. ISSN 0265-2323

Conference or Workshop Item

Lacka, Ewelina and Wong, T. C. and He, Hongwei (2016) Balancing service productivity by the means of digital technologies. In: 23rd EurOMA, 2016-06-17 - 2016-06-22, Norway.

This list was generated on Sat Sep 23 10:15:28 2017 BST.