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Article

Walsh, Gianfranco and Bartikowski, B. and Beatty, S. E. (2013) Impact of customer-based corporate reputation on non-monetary and monetary outcomes : the roles of commitment and service context risk. British Journal of Management, n/a (n/a). n/a. ISSN 1045-3172

Rosenbaum, Mark S. and Walsh, Gianfranco (2012) Service nepotism in the marketplace. British Journal of Management, 23 (2). pp. 241-256. ISSN 1045-3172

Walsh, G. and Shiu, E. and Hassan, L. M. and Michaelidou, N. and Beatty, S. E. (2011) Emotions, store-environmental cues, store-choice criteria, and marketing outcomes. Journal of Business Research, 64 (7). pp. 737-744. ISSN 0148-2963

Shiu, E.M.K. and Walsh, G. and Hassan, L.M. and Shaw, D. (2011) Consumer uncertainty, revisited. Psychology and Marketing, 28 (6). pp. 584-607. ISSN 0742-6046

Walsh, Gianfranco and Mitchell, V.W. (2010) Consumers' intention to buy private label brands revisited. Journal of General Management, 35 (3). pp. 3-24. ISSN 0306-3070

Walsh, G. and Hennig-Thurau, Thorsten and Bornemann, D. and Sassenberg, K. (2010) Does relationship quality matter in E-Services? A comparison of online and offline retailing. Journal of Retailing and Consumer Services, 17 (2). pp. 130-142. ISSN 0969-6989

Walsh, Gianfranco and Schubert, P. and Jones, C. (2010) Enterprise system investments for competitive advantage : an empirical study of Swiss SMEs. European Management Review, 7 (3). pp. 180-189. ISSN 1740-4754

Walsh, G. and Mitchell, V.W. (2010) Identifying, segmenting and profiling online communicators in an internet music context. International Journal of Internet Marketing and Advertising, 6 (1). pp. 41-64.

Walsh, G. and Mitchell, V.W. and Miller, L. and Kilian, T. (2010) Measuring consumer vulnerability to perceived product similarity problems and its consequences. Journal of Marketing Management, 26 (1/2). pp. 146-162. ISSN 0267-257X

Walsh, G. and Hassan, L.M. and Shiu, E.M.K. and Andrews, C. and Hastings, G. (2010) Segmentation in social marketing : insights from the European Union's multi-country, anti-smoking campaign. European Journal of Marketing, 44 (7/8). pp. 1140-1164. ISSN 0309-0566

Walsh, G. and Mitchell, V.W. (2010) The effect of consumer confusion proneness on word of mouth, trust, and customer satisfaction. European Journal of Marketing, 44 (6). pp. 838-859. ISSN 0309-0566

Groth, M. and Hennig-Thurau, Thorsten and Walsh, Gianfranco (2009) Customer reactions to emotional labor : the roles of employee acting strategies and customer detection accuracy. Academy of Management Journal, 52 (5). pp. 958-974. ISSN 0001-4273

Walsh, G. and Beatty, S. and Shiu, E.M.K. (2009) The customer-based corporate reputation scale: replication and short form. Journal of Business Research, 62 (10). pp. 924-930. ISSN 0148-2963

Groth, M. and Hennig-Thurau, Thorsten and Walsh, G. (2009) The perceptive customer: how do employees' emotional labor strategies affect service outcomes? Academy of Management Journal, 52 (5). pp. 958-974.

Walsh, G. and Mitchell, V.W. and Jackson, P. and Beatty, S. (2009) Examining the antecedents and consequences of corporate reputation : a customer perspective. British Journal of Management, 20 (2). pp. 187-203. ISSN 1045-3172

Shiu, E.M.K. and Hassan, L.M. and Walsh, G. (2009) Demarketing tobacco through governmental policies - the 4Ps revisited. Journal of Business Research, 62. pp. 269-278. ISSN 0148-2963

Walsh, G. (2009) Disadvantaged consumers' experiences of marketplace discrimination in services: a conceptual model of antecedents and customer outcomes. Journal of Marketing Management, 25 (1-2). pp. 143-169. ISSN 0267-257X

Grant, Ian and Walsh, Gianfranco (2009) Exploring the concept of brand embarrassment: the experiences of older adolescents. Advances in Consumer Research, 36. pp. 218-224. ISSN 0098-9258

Hassan, L.M. and Shiu, E.M.K. and Walsh, G. and Hastings, G. (2009) Help for a life without tobacco: a case study on demarketing across two levels. Marketing Intelligence and Planning, 27 (4). pp. 486-502. ISSN 0263-4503

Walsh, G. and Gwinner, K.P. (2009) Purchasing package holidays through shop-at-home television programs: an analysis of consumer's consumption motives. Journal of Vacation Marketing, 15 (2). pp. 111-128.

Walsh, G. and Wunderlich, M. and Evanschitzky, H. (2008) Analysis of moderator variables: investigating the customer satisfaction-loyalty link. European Journal of Marketing, 42 (9/10). pp. 977-1004. ISSN 0309-0566

Walsh, G. and Beatty, S. (2007) Customer-based corporate reputation of a service firm : scale development and validation. Journal of the Academy of Marketing Science, 35 (1). pp. 127-143. ISSN 0092-0703

Hassan, L.M. and Walsh, G. and Shiu, E.M.K. and Hastings, G. and Harris, F. (2007) Modeling persuasion in social advertising: a study of responsible thinking in anti-smoking promotion in eight Eastern EU (European Union) member states. Journal of Advertising, 36 (2). ISSN 0091-3367

Hennig-Thurau, Thorsten and Houston, Mark B. and Walsh, G. (2006) The differing role of success drivers across sequential channels: an application to the motion picture industry. Journal of the Academy of Marketing Science, 34 (4). pp. 559-575. ISSN 0092-0703

Walsh, G. and Dinnie, K.J. and Weidmann, K.P. (2006) How do corporate reputation and customer satisfaction impact customer defection? A study of private energy customers in Germany. Journal of Services Marketing, 20 (6). pp. 412-420. ISSN 0887-6045

Walsh, G. and Groth, M. and Wiedmann, K. (2005) An examination of consumers' motives to switch energy suppliers. Journal of Marketing Management, 21 (3). pp. 421-440. ISSN 0267-257X

Book Section

Walsh, G. and Hassan, L.M. and Shiu, E.M.K.; (2008) How do individual-level and country characteristics affect the intention to quit smoking? In: Winter Educators' Conference 2008. AMA Educators Proceedings, 19 . Curran Associates, Inc., New York, United States of America. ISBN 9781605603513

Shiu, E.M.K. and Hassan, L.M. and Walsh, G.; (2008) A conceptual model of antecedents and consequences of consumer uncertainty: model development and critical assessment. In: Winter Educators Conference 2008. Winter Educators Conference, 19 . Curran Associates, Inc., Austin Texas. ISBN 9781605603513

Conference or Workshop Item

Walsh, G. and Ndubisi, N. and Ibeh, K.I.N. (2009) After the horse has left the barn it's too late to close the door: a study of service firms' conflict handling ability. In: Australia and New Zealand Marketing Academy Conference (ANZMAC) Annual Conference, 2009-12-30.

Walsh, G. and Hassan, L.M. and Shiu, E.M.K. (2009) I don't smoke, so I ain't have to listen? a cross-cultural exploration of the effects of antismoking messages on non-smokers' elaboration. In: 2009 AMA Winter Marketing Educators' Conference, 2009-02-20 - 2009-02-23.

Shiu, E.M.K. and Walsh, G. and Hassan, L.M. (2009) The consumer perceived value scale: replication, validation and development of a short scale. In: AMA (American Marketing Association) Conference, 2009-08-07 - 2009-08-10.

Walsh, G. and Shiu, E.M.K. and Hassan, L.M. and Michaelidou, N. and Beatty, S. (2009) The mediating role of emotion in the link between store-environment cues, store-choice criteria and marketing outcomes. In: To be assertained, 1900-01-01.

Walsh, G. and Hassan, L.M. and Shiu, E.M.K. and Hastings, G. (2007) Attitude, comprehension, and thinking as a basis for market segmentation in social marketing. In: To be assertained, 1900-01-01.

Walsh, G. and Hassan, L.M. and Shiu, E.M.K. and Hastings, G. (2007) Profiling the target audience of a social marketing campaign: a cluster analysis approach. In: To be assertained, 1900-01-01.