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Open Access research that delivers better decision support and knowledge modelling

Strathprints makes available Open Access scholarly outputs by Management Science at Strathclyde. Particular research specialisms include knowledge modelling within organisations but also problem structuring and analytical approaches to better interpret risk and uncertainty. Some of these management science approaches are applied within healthcare systems and have close links with economics and operations management.

Explore some of this Open Access research from Management Science. Or explore all Strathclyde Open Access research...

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Jump to: 2013 | 2009 | 2008
Number of items: 3.

2013

Centeno, Edgar and Hart, Susan and Dinnie, Keith (2013) The five phases of SME brand building. Journal of Brand Management, 20 (6). pp. 445-457. ISSN 1350-231X

2009

Caemmerer, B. and Centeno, E. and Marck, M.J. (2009) The development of internal trust in service branding: a comparison of large organisations and SMEs. In: 14th Biennial World Marketing Congress, 2009-07-22 - 2009-07-25.

2008

Centeno, E. and Harker, M.J. and Ibrahim, E.E.B. and Wang, L.W. (2008) What is postgraduate marketing education for? observations from the UK. European Business Review, 20 (6). pp. 547-566. ISSN 0955-534X

This list was generated on Wed Aug 10 04:33:11 2022 BST.