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Open Access research that delivers better decision support and knowledge modelling

Strathprints makes available Open Access scholarly outputs by Management Science at Strathclyde. Particular research specialisms include knowledge modelling within organisations but also problem structuring and analytical approaches to better interpret risk and uncertainty. Some of these management science approaches are applied within healthcare systems and have close links with economics and operations management.

Explore some of this Open Access research from Management Science. Or explore all Strathclyde Open Access research...

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Group by: Publication Date | Item type | No Grouping
Jump to: 2009 | 2008 | 2007 | 2006
Number of items: 7.

2009

Caemmerer, B. and Banerjee, M. (2009) Understanding service relationship management in the private and the public sector. Journal of Relationship Marketing, 8 (1). pp. 68-79. ISSN 1533-2667

2008

Punjaisr, Khanyapuss and Wilson, Alan and Evanschitzky, Heiner (2008) Exploring the influences of internal branding on employees' brand promise delivery: Implications for strenthening the customer-brand relationships. Journal of Relationship Marketing, 7 (4). pp. 407-424. ISSN 1533-2667

Evanschitzky, Heiner and Iyer, Gopalkrishnan R. and Caemmerer, Barbara (2008) Dimensions of satisfaction in retail settings : a research note. Journal of Relationship Marketing, 7 (3). pp. 275-285. ISSN 1533-2667

Sharma, A. and Iyer, G.R. and Evanschitzky, H. (2008) Personal selling of high technology products : the solutions selling imperative. Journal of Relationship Marketing, 7 (3). pp. 287-308.

2007

Gounaris, Spiros and Tzempelikos, Nektarios and Chatzipanagioti, Kalliopi (2007) The relationships of customer-perceived value, satisfaction, loyalty and behavioral intentions. Journal of Relationship Marketing, 6 (1). pp. 63-87. ISSN 1533-2667

2006

Evanschitzky, H. and van Wangenheim, F. (2006) Customer value based entry decision in international markets. Journal of Relationship Marketing, 5 (1). pp. 79-91. ISSN 1533-2667

Harker, M.J. (2006) Realpolitik: consumer morality and emotions in marketing relationships. Journal of Relationship Marketing. ISSN 1533-2667

This list was generated on Fri Aug 12 13:27:44 2022 BST.