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International Open Access Week! Discover open research knowledge at Strathprints...

25-31 October is International Open Access Week 2021, the theme of which is 'Building Structural Equity' into open knowledge, aligning closely with UNESCO's recently released Recommendation on Open Science.

The Strathprints repository provides a digital archive of University of Strathclyde research outputs. Up to 95% of University of Strathclyde research content published since 2015, such as papers and articles, is available from this repository as Open Access thereby supporting equity in open knowledge - and the team supporting open initiatives at Strathclyde is working tirelessly to make even more content open! Explore recent Open Access research content by world leading researchers across science, engineering, business, social sciences and humanities disciplines.

Or explore all Open Access research content...

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Group by: Publication Date | Item type | No Grouping
Jump to: 2018 | 2010 | 2008
Number of items: 4.

2018

Tsougkou, Eleni and Cadogan, John W. and Hodgkinson, Ian R. and Oliveira, João S. and Laukannen, Tommi and Yazdani, Nahid and Story, Vicky M. and Boso, Nathaniel (2018) A multi-faceted examination of the export product adaptation customer value creation relationship. In: Global Marketing Conference, 2018-07-26 - 2018-07-29, Hotel New Otani.

2010

Yi, Youjae and Gong, Taeshik (2010) The development and validation of a customer value co-creation behavior scale. In: Global Marketing Conference, 2010-09-09 - 2010-09-12.

2008

Evanschitzky, H. and Backhaus, C. and Woisetschläger, David and Ahlert, M. (2008) Relationship quality in franchise systems : an empirical assessment. In: Global Marketing Conference, 2008-03-20 - 2008-03-23.

Woisetschläger, David and Evanschitzky, H. and Jockisch, M. (2008) Incentives for New Customer Acquisition and Their Impact on Existing Customers. In: Global Marketing Conference, 2008-03-20 - 2008-03-23.

This list was generated on Mon Oct 18 02:44:48 2021 BST.