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Ennis, Sean and Bernard, Kenneth N. and Ferris, B. (2007) The outsourcing option in the supply chain: a sectoral study. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University. (Unpublished)
Gounaris, Spiros and Koritos, Christos (2007) Using the extended innovation attributes framework and consumer personal characteristics as predictors of internet banking adoption. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.
Gounaris, Spiros and Tzempelikos, Nektarios (2007) Key account management effectiveness – a pilot relationship marketing perspective. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.
Harker, M.J. and Bennan, R. and Ward, J. and Fierro, J. (2007) The teaching and learning of relationship marketing. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.
Hynes, N. (2007) Why colour matters: the importance of colour in corporate visual identity. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.
Shiu, E.M.K. (2007) The impact of consumer uncertainty on purchase intention: an extension to the theory of planned behaviour in the context of avoiding food additives. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.
Papastathopoulou, Paulina and Gounaris, Spiros and Avlonitis, George (2007) Linking different types of ICT adoption conditions to their performance outcome. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.
Gounaris, Spiros and Papadakis, George (2007) Organizational antecedents of ERP user acceptance. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.
Koritos, Christos and Gounaris, Spiros and Papastathopoulou, P. (2007) The role of innovation attributes on consumers decision to adopt Internet banking services : empirical evidence from Greece. In: 36th EMAC Annual Conference 2007, 2007-05-22 - 2007-05-25, Reykjavik University.