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2018
Jaakkola, Elina and Alexander, Matthew (2018) How does engagement affect customer journeys and experience? In: 10th SERVSIG Conference, 2018-06-14 - 2018-06-16, IESEG School of Management.
Jaylan Helmy Shaker Azer, J and Alexander, Matthew (2018) The impact of negatively valenced influencing behavior. In: 10th SERVSIG Conference, 2018-06-14 - 2018-06-16, IESEG School of Management.
Karam, Esraa and Alexander, Matthew (2018) Exploring customer engagement marketing (CEM) and its impact on customer engagement behaviour (CEB) stimulation. In: 10th SERVSIG Conference, 2018-06-14 - 2018-06-16, IESEG School of Management.
Liana Binti Abu, Mimi and Alexander, Matthew (2018) Transforming mundane experiences : exploring customer well-being of the commuting journey. In: 10th SERVSIG Conference, 2018-06-14 - 2018-06-16, IESEG School of Management.
Johnstone, Jane and Alexander, Matthew and Bryce, Derek (2018) Delivering integrated and customised service experiences within a heterogeneous cultural organisation. In: 10th SERVSIG Conference, 2018-06-14 - 2018-06-16, IESEG School of Management.
Nazifi, Amin and El-Manstrly, Dahlia (2018) A comprehensive classification of services failures based on intentionality and duration of failures. In: 10th SERVSIG Conference, 2018-06-14 - 2018-06-16, IESEG School of Management.