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Open Access research that explores why technology innovation occurs

Strathprints makes available Open Access scholarly outputs by Hunter Centre for Entrepreneurship based within Strathclyde Business School. Particular research specialisms within the Hunter Centre include better understanding the dynamics of how new technologies and business models move from concept to market. This research aligns with another local specialism, 'entrepreneurial ecosystems', which seeks to codify the role of context and systemic influences on entrepreneurship.

Explore some of this Open Access research from Hunter Centre for Entrepreneurship. Or explore all Strathclyde Open Access research...

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2022

Ghorbani, Mijka and Karampela, Maria and Tonner, Andrea (2022) Consumers' brand personality perceptions in a digital world : a systematic literature review and research agenda. International Journal of Consumer Studies, 46 (5). pp. 1960-1991. ISSN 1470-6423

This list was generated on Sat Nov 26 10:02:01 2022 GMT.