Does CRM deliver?
Tools
Hart, S. and Hogg, G.M. and Thomson, E. (2002) Does CRM deliver? Journal of Customer Behaviour, 1. pp. 241-268. ISSN 1475-3928
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To be ascertained.
ORCID iDs
Hart, S. ORCID: https://orcid.org/0000-0002-9406-9273, Hogg, G.M. and Thomson, E.;-
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Item type: Article ID code: 9486 Dates: DateEvent2002PublishedNotes: AHR - more metadata required, article title does not match journal references. Subjects: Social Sciences > Commerce > Marketing. Distribution of products Department: Strathclyde Business School > Marketing Depositing user: Strathprints Administrator Date deposited: 23 Mar 2010 14:39 Last modified: 11 Nov 2024 08:55 URI: https://strathprints.strath.ac.uk/id/eprint/9486
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