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2008
Gounaris, Spiros and Tzempelikos, Nektarios (2008) Criteria for identifying key accounts and business performance - are they linked? In: 37th EMAC Annual Conference 2008, 2008-06-03.
Kostopoulos, Giannis and Gounaris, Spiros (2008) An empirical investigation of the path from service blueprinting formality to service encounter effectiveness : some preliminary findings. In: 37th EMAC Annual Conference 2008, 2008-06-03.