An empirical investigation of the path from service blueprinting formality to service encounter effectiveness : some preliminary findings

Kostopoulos, Giannis and Gounaris, Spiros (2008) An empirical investigation of the path from service blueprinting formality to service encounter effectiveness : some preliminary findings. In: 37th EMAC Annual Conference 2008, 2008-06-03.

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ORCID iDs

Kostopoulos, Giannis and Gounaris, Spiros ORCID logoORCID: https://orcid.org/0000-0002-1328-8512;
  • Item type:Conference or Workshop Item(Paper)
    ID code:45618
    Dates:
    Date
    Event
    2008
    Published
    Keywords:Commerce, Business, Management and Accounting(all)
    Subjects:Social Sciences > Commerce
    Department:Strathclyde Business School > Marketing
    Depositing user: Pure Administrator
    Date deposited:04 Nov 2013 16:34
    Last modified:18 Jan 2023 13:11
    Related URLs:
    URI:https://strathprints.strath.ac.uk/id/eprint/45618
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