Fashion marketing - building the research agenda

Doherty, Anne Marie (2004) Fashion marketing - building the research agenda. European Journal of Marketing, 38 (7 spec). pp. 744-748. ISSN 0309-0566

Full text not available in this repository.

Abstract

Anne Marie Doherty provides the guest editorial to this special issue on fashion marketing and building the research agenda

ORCID iDs

Doherty, Anne Marie ORCID logoORCID: https://orcid.org/0000-0002-5480-814X;