The effect of acculturation process on consumers in their acceptance of e-commerce platform

Lacka, Ewelina (2013) The effect of acculturation process on consumers in their acceptance of e-commerce platform. In: British Academy of Management e-Business & e-Government SIG, 2013-04-04 - 2013-04-05, University of Newcastle.

Full text not available in this repository.Request a copy from the Strathclyde author