Strathprints makes available scholarly Open Access content by researchers in the Department of Mathematics & Statistics.
Mathematics & Statistics hosts the Marine Population Modelling group which is engaged in research into topics surrounding marine resource modelling and ecology. Recent work has included important developments in the population modelling of marine species.
Explore the Open Access research of Mathematics & Statistics. Or explore all of Strathclyde's Open Access research...
Lavertu, Laura and Kulow, Katina and Cowan, Kirsten and Marder, Ben (2025) Petfluencers, the fur-mula for sincere endorsements : examining how and when pets exhibit greater persuasion as influencers. Journal of Advertising Research. ISSN 1740-1909
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