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Open Access research that better understands changing marine ecologies...

Strathprints makes available scholarly Open Access content by researchers in the Department of Mathematics & Statistics.

Mathematics & Statistics hosts the Marine Population Modelling group which is engaged in research into topics surrounding marine resource modelling and ecology. Recent work has included important developments in the population modelling of marine species.

Explore the Open Access research of Mathematics & Statistics. Or explore all of Strathclyde's Open Access research...

Strathprints

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Cowan, Kirsten and Marder, Ben and Lavertu, Laura and Li, Jiayuan (2025) (How) does the number of followers impact the success of influencer marketing? A construal level perspective. Journal of Advertising Research. ISSN 1740-1909

Lavertu, Laura and Kulow, Katina and Cowan, Kirsten and Marder, Ben (2025) Petfluencers, the fur-mula for sincere endorsements : examining how and when pets exhibit greater persuasion as influencers. Journal of Advertising Research. ISSN 1740-1909

This list was generated on Sat May 10 08:23:19 2025 BST.