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2011
Jafari, Aliakbar and Karababa, Eminegul and Suerdem, Ahmet (2011) Emancipatory interpretive consumer research: “the road less travelled by” in islamic societies. In: 6th Workshop on Interpretive Consumer Research, 2011-05-06 - 2011-05-07.
Das, Sudipta and Hewer, Paul (2011) Selling brand Bajaj : the pursuit of masculinity and identity consumption in modern India. In: 6th Workshop on Interpretive Consumer Research, 2011-05-06 - 2011-05-07. (Unpublished)