Strathprints makes available scholarly Open Access content by researchers in the Department of Mathematics & Statistics.
Mathematics & Statistics hosts the Marine Population Modelling group which is engaged in research into topics surrounding marine resource modelling and ecology. Recent work has included important developments in the population modelling of marine species.
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Eckler, Petya and Rodgers, Shelly; Cheng, Hong, ed. (2014) Viral advertising : a conceptualization. In: The Handbook of International Advertising Research. John Wiley & Sons Inc., Hoboken, pp. 184-202. ISBN 9781444332377
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