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Open Access research that delivers better decision support and knowledge modelling

Strathprints makes available Open Access scholarly outputs by Management Science at Strathclyde. Particular research specialisms include knowledge modelling within organisations but also problem structuring and analytical approaches to better interpret risk and uncertainty. Some of these management science approaches are applied within healthcare systems and have close links with economics and operations management.

Explore some of this Open Access research from Management Science. Or explore all Strathclyde Open Access research...

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Jump to: 2019 | 2018 | 2017
Number of items: 3.

2019

Barhorst, Jennifer B. and McLean, Graeme and Brooks, Joshua and Wilson, Alan (2019) Everyday micro-influencers and their impact on corporate brand reputation. In: 21st ICIG Symposium, 2019-06-04 - 2019-06-06, Durham Business School.

2018

Barhorst, Jennifer and Wilson, Alan (2018) Retweeting service experiences: factors influencing receivers to proliferate brand image disruptions. In: Frontiers in Service 2018, 2018-09-06 - 2018-09-09, Texas State University.

2017

B. Barhorst, Jennifer and Wilson, Alan; Lendgren, Lisa and Geringer, Susan, eds. (2017) Retweeting brand experiences : factors motivating receivers to proliferate brand image disruptions. In: Choosing the Right Tools for the Job. MMA Spring Conference Proceedings . Marketing Management Association, USA, pp. 5-13.

This list was generated on Tue Aug 9 05:02:51 2022 BST.