Browse by Author or creator
Number of items: 3.
2009
Tadajewski, Mark and Saren, Michael (2009) Rethinking the Emergence of Relationship Marketing. Journal of Macromarketing, 29 (2). pp. 193-206.
2008
Tadajewski, Mark and Saren, Michael (2008) The past is a foreign country : amnesia and marketing theory. Marketing Theory, 8 (4). pp. 323-338. ISSN 1470-5931
2006
Kajzer, I. and Saren, M.A.J. (2006) The living product - using the creative nature of metaphors in the search for sustainable marketing. Business Strategy and the Environment, 17 (6). pp. 398-410. ISSN 0964-4733
This list was generated on Mon Nov 18 03:22:11 2024 GMT.