The impact of technology on customers' perceptions towards electronic service delivery in the UK retail banking sector - a preliminary investigation

Ibrahim, E.E.B. and Joseph, M. (2004) The impact of technology on customers' perceptions towards electronic service delivery in the UK retail banking sector - a preliminary investigation. In: European Marketing Academy Conference (EMAC), 2004-05-18 - 2004-05-21.

Abstract

This paper examines the impact of technology on customers' perceptions towards electronic service delivery in the UK retail banking sector.

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• Item metadata

  Item type:	Conference or Workshop Item(Paper)
  ID code:	9747
  Dates:	Date Event 2004 Published
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Strathprints Administrator
  Date deposited:	01 Apr 2010 08:37
  Last modified:	11 Nov 2024 16:17
  Related URLs:	Event
  URI:	https://strathprints.strath.ac.uk/id/eprint/9747