Advertising poetry, the working-class poet, and the Victorian newspaper press

Blair, Kirstie (2018) Advertising poetry, the working-class poet, and the Victorian newspaper press. Journal of Victorian Culture, 23 (1). pp. 103-118. ISSN 1750-0133 (https://doi.org/10.1093/jvc/vcx003)

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Abstract

This article investigates the neglected topic of advertising poetry, focusing on its substantial presence in the provincial press. It argues that advertising poetry and newspaper verse, both usually produced by working-class authors, have a complicated relationship in the Victorian period, and that this relationship highlights questions about working-class consumerism and about poetry itself as a marketable commodity.