Exploring the relationship between task environment and market orientation adoption

Gounaris, Spiros and Avlonitis, George (2003) Exploring the relationship between task environment and market orientation adoption. In: 32nd Annual EMAC Conference, 2003-05-27.

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Abstract

This paper looks at the relationship between task environment and market orientation adoption

ORCID iDs

Gounaris, Spiros ORCID logoORCID: https://orcid.org/0000-0002-1328-8512 and Avlonitis, George;