The forgiving customer: commitment, intentions, and behavior after critical incidents
Evanschitzky, H. and Brock, C. (2009) The forgiving customer: commitment, intentions, and behavior after critical incidents. In: Academy of Marketing Science – 14th Biennial World Marketing Congress 2009, 2009-07-22 - 2009-07-25, Oslo School of Management - Campus Kristiania. (Unpublished)
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Item type: Conference or Workshop Item(Paper) ID code: 15749 Dates: DateEvent24 July 2009PublishedSubjects: Social Sciences > Commerce > Marketing. Distribution of products
Social Sciences > Social Sciences (General)Department: Strathclyde Business School > Marketing Depositing user: Mrs Jan Whiteford Date deposited: 03 Mar 2010 19:58 Last modified: 11 Nov 2024 16:24 Related URLs: URI: https://strathprints.strath.ac.uk/id/eprint/15749
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