The impact of technology on customers' perceptions towards electronic service delivery in the UK retail banking sector - a preliminary investigation
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Ibrahim, E.E.B. and Joseph, M. (2004) The impact of technology on customers' perceptions towards electronic service delivery in the UK retail banking sector - a preliminary investigation. In: European Marketing Academy Conference (EMAC), 2004-05-18 - 2004-05-21.
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This paper examines the impact of technology on customers' perceptions towards electronic service delivery in the UK retail banking sector.
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Item type: Conference or Workshop Item(Paper) ID code: 9747 Dates: DateEvent2004PublishedSubjects: Social Sciences > Commerce > Marketing. Distribution of products Department: Strathclyde Business School > Marketing Depositing user: Strathprints Administrator Date deposited: 01 Apr 2010 08:37 Last modified: 11 Nov 2024 16:17 Related URLs: URI: https://strathprints.strath.ac.uk/id/eprint/9747
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