Influence of product classification on service quality - satisfaction - intention link in the internet retail context
Ennis, Sean and Sio-Hong, T. (2004) Influence of product classification on service quality - satisfaction - intention link in the internet retail context. In: 38th Academy of Marketing Conference, 2004-01-01. (Unpublished)
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This paper discusses the influence of product classification on service quality. It was presented at the 38th Academy of Marketing Conference in 2004.
ORCID iDs
Ennis, Sean ORCID: https://orcid.org/0000-0002-0607-9632 and Sio-Hong, T.;-
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Item type: Conference or Workshop Item(Paper) ID code: 9313 Dates: DateEvent2004PublishedNotes: AHR Subjects: Social Sciences > Commerce > Marketing. Distribution of products Department: Strathclyde Business School > Marketing Depositing user: Strathprints Administrator Date deposited: 31 Mar 2010 09:01 Last modified: 11 Nov 2024 16:17 Related URLs: URI: https://strathprints.strath.ac.uk/id/eprint/9313
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