Measuring the value of customer management: lessons from the UK call and contact industry

Bititci, U. and Busi, M. and Walls, L.A. (2006) Measuring the value of customer management: lessons from the UK call and contact industry. In: 17th Annual Conference of the Production and Operations Management Society, 2006-04-24 - 2006-05-01.

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• Item metadata

  Item type:	Conference or Workshop Item(Paper)
  ID code:	8658
  Dates:	Date Event 2006 Published
  Notes:	To be ascertained.
  Subjects:	Technology > Engineering (General). Civil engineering (General) > Engineering design
  Department:	Strathclyde Business School > Management Science Faculty of Engineering > Design, Manufacture and Engineering Management
  Depositing user:	Strathprints Administrator
  Date deposited:	15 Sep 2009 15:02
  Last modified:	09 Apr 2024 05:08
  Related URLs:	Organisation Organisation
  URI:	https://strathprints.strath.ac.uk/id/eprint/8658