Researching vulnerability: What about the researcher?
Tools
Downey, Hilary and Hamilton, Kathy L. and Catterall, Miriam (2007) Researching vulnerability: What about the researcher? European Journal of Marketing, 41 (7/8). pp. 734-739. ISSN 0309-0566 (http://dx.doi.org/10.1108/03090560710752375)
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The aim of this paper is to explore researcher vulnerability and identify the ways in which research with vulnerable consumers can impact on consumer researchers. Researchers working in the domain of vulnerable consumers need to be aware that feelings of vulnerability may be reflected back to the researcher.
ORCID iDs
Downey, Hilary, Hamilton, Kathy L. ORCID: https://orcid.org/0000-0002-5342-6166 and Catterall, Miriam;-
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Item type: Article ID code: 4877 Dates: DateEvent2007PublishedSubjects: Social Sciences > Commerce > Marketing. Distribution of products Department: Strathclyde Business School > Marketing Depositing user: Strathprints Administrator Date deposited: 08 Dec 2007 Last modified: 13 Dec 2024 09:01 URI: https://strathprints.strath.ac.uk/id/eprint/4877
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