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Exploring the relationship between task environment and market orientation adoption

Gounaris, Spiros and Avlonitis, George (2003) Exploring the relationship between task environment and market orientation adoption. In: 32nd Annual EMAC Conference, 2003-05-27.

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Abstract

This paper looks at the relationship between task environment and market orientation adoption

Item type:	Conference or Workshop Item(Paper)
ID code:	45710
Keywords:	task environment, market orientation , adoption, relationship, Marketing. Distribution of products, Marketing
Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
Department:	Strathclyde Business School > Marketing
Depositing user:	Pure Administrator
Date deposited:	06 Nov 2013 14:16
Last modified:	04 Apr 2019 09:10
Related URLs:	Organisation
URI:	https://strathprints.strath.ac.uk/id/eprint/45710
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