Hotel repositioning through property renovation

Hassanien, Ahmed and Baum, Tom (2002) Hotel repositioning through property renovation. Tourism and Hospitality Research, 4 (2). pp. 144-157. ISSN 1467-3584 (https://doi.org/10.1177/146735840200400205)

Abstract

The primary focus of this research is to explore to what extent hoteliers deal with renovation as a marketing tool, to investigate the perception and practice of hoteliers, architects and interior designers about repositioning and renovation and to identify and analyse some aspects of the renovation process in hotels.

ORCID iDs

Baum, Tom ORCID: https://orcid.org/0000-0002-5918-847X

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• Item metadata

  Item type:	Article
  ID code:	4072
  Dates:	Date Event 31 December 2002 Published
  Subjects:	Social Sciences > Commerce
  Department:	Strathclyde Business School > Work, Organisation and Employment
  Depositing user:	Strathprints Administrator
  Date deposited:	19 Sep 2007
  Last modified:	19 Nov 2024 16:11
  Related URLs:	http://www.ingentaconnect.com/content/pa...
  URI:	https://strathprints.strath.ac.uk/id/eprint/4072