Consumer kids: how big business is grooming our children for profit

Hamilton, K.L. (2009) Consumer kids: how big business is grooming our children for profit. International Journal of Market Research, 51 (5). pp. 709-710. ISSN 0025-3618 (http://dx.doi.org/10.2501/S1470785309200906)

Abstract

This article is a book review of 'Consumer kids: how big business is grooming our children for profit' Ed Mayo and Agnes Nairn, Constable, 2009

ORCID iDs

Hamilton, K.L. ORCID: https://orcid.org/0000-0002-5342-6166

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• Item metadata

  Item type:	Article
  ID code:	17861
  Dates:	Date Event 2009 Published
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Strathprints Administrator
  Date deposited:	06 May 2010 09:17
  Last modified:	11 Nov 2024 09:23
  URI:	https://strathprints.strath.ac.uk/id/eprint/17861