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Conference or Workshop Item
Caemmerer, Barbara and Brock, Christian and Evanschitzky, Heiner and Alexander, Matthew (2016) Public service satisfaction, citizen trust and participation. In: World Marketing Congress, 2016-07-19 - 2016-07-23, IESEG School of Management.
Murdy, Samantha and Alexander, Matthew (2015) Community destination branding : potential and paradox. In: World Marketing Congress, 2015-07-14 - 2015-10-18.