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Tzempelikos, Nektarios and Gounaris, Spiros (2012) Conceptualisation and empirical validation of key account management orientation. In: European Marketing Academy (EMAC), 41st Annual Conference, 2012-05-22.
Konstantinos, Lionakis and Boukis, Achilleas and Gounaris, Spiros and Kaminakis, Kostas (2012) The importance of store manager's IMO for contact employees' extra-role performance. In: European Marketing Academy (EMAC), 41st Annual Conference, 2012-05-22.