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2014
Gounaris, Spiros and Tzempelikos, Nektarios and Macdermott, Michael (2014) Implementing Key Account Management : key dimensions and outcomes. In: 43rd EMAC Annual Conference, 2014-06-03 - 2014-06-06.
Karantinou, Kalipso and Kaminakis, Kostas and Gounaris, Spiros (2014) A multilevel investigation into the impact of servicescapes on the service encounter. In: 43rd EMAC Annual Conference, 2014-06-03 - 2014-06-06.
Pantouvakis, Angelos and Gounaris, Spiros and Chatzipanagioti, Kalliopi (2014) Exploring effects of personal values on consumer evaluation of service quality : an empirical study. In: 43rd EMAC Annual Conference, 2014-06-03 - 2014-06-06. (In Press)
Chatzipanagioti, Kalliopi and Gounaris, Spiros and Pantouvakis, Angelos (2014) Adopting a relationship marketing approach in retailing services context in order to explain consumers' intention to re-purchase PLBs : a Fuzzy Set Qualitative Comparative Analysis approach. In: 43rd EMAC Annual Conference, 2014-06-03 - 2014-06-06.