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Lacka, Ewelina; Chan, Hing Kai and Subramanian, Nachiappan and Abdulrahman, Muhammad Dan-Asabe, eds. (2016) Swift guanxi data analysis and its application to e-commerce retail strategies improvement. In: Supply Chain Management in the Big Data Era. IGI Global, Hershey, PA., pp. 199-217. ISBN 9781522509561