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Butler, Richard and O'Gorman, Kevin D and Prentice, Richard (2011) Destination appraisal for European cultural tourism to Iran. International Journal of Tourism Research. ISSN 1099-2340
Prentice, R. (2008) Book review: The international library of essays in tourism, heritage and culture, vol 1, managing heritage and cultural tourism resources, vol 2, the heritage tourist experience volume, vol 3, the political nature of cultural heritage and tourism. Geography, 93 (2). p. 127. ISSN 0016-7487
Prentice, Richard and Andersen, Vivien (2007) Interpreting heritage essentialisms: familiarity and felt history. Tourism Management, 28 (3). pp. 661-676. ISSN 0261-5177
O'Gorman, Kevin D. and Prentice, Richard (2007) الگوي ارزيابي و انتخاب مقاصد توريستي پرنتايس-اگرمن Iranian applications of the Prentice - O'Gorman destination appraisal matrix for tourism. ماهنامه صنعت گردشگری Iranian Tourism Industry Monthly Magazine, 2 (2).
Prentice, R. (2006) Evocation and experiential seduction: Updating choice-sets modelling. Tourism Management, 27 (6). pp. 1153-1170. ISSN 0261-5177
Prentice, R. (2004) Tourist familiarity and imagery. Annals of Tourism Research, 31 (4). pp. 923-945. ISSN 0160-7383
Prentice, R. and Andersen, V.A. (2003) Festival as creative destination. Annals of Tourism Research, 30 (1). pp. 7-30. ISSN 0160-7383
Prentice, Richard (2001) Experiential cultural tourism: Museums and the marketing of the New Romanticism of evoked authenticity. Museum Management and Curatorship, 19 (1). pp. 5-26. ISSN 0964-7775
Conference or Workshop Item
O'Gorman, Kevin D. and Prentice, Richard C. (2008) Iranian hospitality : from caravanserai to bazaar to reporting symbolic experience. In: EuroCHRIE 2008 Congress, 2008-10-11 - 2008-10-14.
Prentice, Richard C. and O'Gorman, Kevin D. and Maclaren, Andrew C. (2008) Iranian hospitality : embodiment, experience and representation. In: Royal Geographical Society / IBG Annual International Conference 2008, 2008-10-26 - 2008-10-29.
Prentice, Richard and O'Gorman, Kevin D. (2008) The Prentice-O'Gorman destination appraisal matrix: Iranian case study. In: The Council for Australian University Tourism and Hospitality Education (CAUTHE) 17th Annual Conference 2008, 2008-02-11 - 2008-02-14.
Prentice, Richard and O'Gorman, Kevin D. (2007) The Prentice - O'Gorman destination appraisal matrix for tourism development and marketing. In: 5th International Conference on Tourism in Islamic Countries, 2007-03-05.