Open strategy and open foresight : conceptual position and directions for research

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Venugopal, Vivek and Gokmen, Gokhan and Sunner, Akwal (2021) Open strategy and open foresight : conceptual position and directions for research. In: 35th Annual Conference of the British Academy of Management, 2021-08-31 - 2021-09-03, Online.

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Abstract

We look at how the relatively grounded concept 'open innovation' has led to the development of open strategy and open foresight and focus on the latter twos' interaction, building a conceptual case and contributing to strategic management literature. Current literature focuses on innovation, we focus on SMEs strategy making. We conclude this paper highlighting that foresight practices have always advocated of being 'open' for collecting insights which is similar to what is advocated by open strategy, thus presenting an opportunity to explore both the conceptual and normative effects of combining open strategy and open foresight literature.

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