A theory based survey of UK and USA HCPs views on the promotion of smoking cessation and interrelated cancer preventative behaviours postpartum

Ward, Emma and Nostikasari, Dian and Kurti, Allison and Payton, Jamie and Kassianos, Angelos and Adams Spears, Claire and Mitchell, Fiona and Notley, Caitlin (2018) A theory based survey of UK and USA HCPs views on the promotion of smoking cessation and interrelated cancer preventative behaviours postpartum. In: Society for Research on Nicotine and Tobacco (SRNT) 24th Annual Meeting, 2018-02-21 - 2018-02-24.

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Abstract

Across the UK and USA, postpartum smoking relapse rates are high for women who quit smoking during pregnancy: up to 75% at 12 months1-3. Simultaneously, rates of exclusive breastfeeding and physical activity are low. These three cancer preventative behaviours have complex interactions, for example, smoking relapse often corresponds with discontinuing breastfeeding4-6, and breastfeeding can be seen as a barrier to physical activity7.