Drivers of engagement: the effects of pre-visit attributes on active consumption of museum experience

Taheri, Babak and Thompson, K.J. (2010) Drivers of engagement: the effects of pre-visit attributes on active consumption of museum experience. In: ACR Workshop on Enhancing the Status of Consumer Research in Non-Western Contexts, 2010-07-05 - 2010-07-06. (Unpublished)

Abstract

This poster shows the effects of pre-visit attributes on active consumption of museum experience.

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• Item metadata

  Item type:	Conference or Workshop Item(Poster)
  ID code:	27338
  Dates:	Date Event 2010 Published
  Subjects:	Social Sciences > Social Sciences (General)
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Mrs Jan Whiteford
  Date deposited:	10 Sep 2010 09:37
  Last modified:	11 Nov 2024 16:27
  URI:	https://strathprints.strath.ac.uk/id/eprint/27338