Markenmanagement in internationalen märkten
Evanschitzky, H. and Ahlert, D. and Woisetschläger, David (2005) Markenmanagement in internationalen märkten. In: Internationalisierung von dienstleistungen (Bruhn M., Stauss, B.). To be assertained, pp. 229-252.
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To be assertained
| Author(s): | Evanschitzky, H., Ahlert, D. and Woisetschläger, David | Item type: | Book Section |
|---|---|
| ID code: | 9329 |
| Notes: | AHR |
| Keywords: | To be assertained, Marketing. Distribution of products |
| Subjects: | Social Sciences > Commerce > Marketing. Distribution of products |
| Department: | Strathclyde Business School > Marketing |
| Depositing user: | Strathprints Administrator |
| Date deposited: | 23 Mar 2010 09:54 |
| Last modified: | 10 Oct 2019 03:23 |
| URI: | https://strathprints.strath.ac.uk/id/eprint/9329 |
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