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Driving innovations in manufacturing: Open Access research from DMEM

Strathprints makes available Open Access scholarly outputs by Strathclyde's Department of Design, Manufacture & Engineering Management (DMEM).

Centred on the vision of 'Delivering Total Engineering', DMEM is a centre for excellence in the processes, systems and technologies needed to support and enable engineering from concept to remanufacture. From user-centred design to sustainable design, from manufacturing operations to remanufacturing, from advanced materials research to systems engineering.

Explore Open Access research by DMEM...

Markenmanagement in internationalen märkten

Evanschitzky, H. and Ahlert, D. and Woisetschläger, David (2005) Markenmanagement in internationalen märkten. In: Internationalisierung von dienstleistungen (Bruhn M., Stauss, B.). To be assertained, pp. 229-252.

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Abstract

To be assertained