Markenmanagement in internationalen märkten

Evanschitzky, H. and Ahlert, D. and Woisetschläger, David; (2005) Markenmanagement in internationalen märkten. In: Internationalisierung von dienstleistungen (Bruhn M., Stauss, B.). To be assertained, pp. 229-252.

Abstract

To be assertained

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• Item metadata

  Item type:	Book Section
  ID code:	9329
  Dates:	Date Event 2005 Published
  Notes:	AHR
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Strathprints Administrator
  Date deposited:	23 Mar 2010 09:54
  Last modified:	11 Nov 2024 14:36
  URI:	https://strathprints.strath.ac.uk/id/eprint/9329