Dystopia, fact to fetish : the Eastern Bloc girl and aesthetization of a fallen regime

Taştan, İrem and Ozdamar Ertekin, Zeynep (2023) Dystopia, fact to fetish : the Eastern Bloc girl and aesthetization of a fallen regime. In: Utopia Revisited, 2023-06-27 - 2023-06-30, Lund University.

Text. Filename: Tastan-Ozdamar-Utopia-Revisted-2023-Dystopia-fact-to-fetish-the-eastern.pdf Accepted Author Manuscript Restricted to Repository staff only until 27 June 2024. License: Strathprints license 1.0 Download (1MB) | Request a copy

Abstract

Study investigates the fetishization of the dystopic past of Eastern Bloc, focusing on the cultural creations of a girl-blogger account on Instagram. Preliminary findings demonstrate how consumers co-operate historical experience of dystopia for contemporary recreation. Capitalizing on the socio-material traces of communism enables an aestheticization process leading toward authentic self-identification.

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• Item metadata

  Item type:	Conference or Workshop Item(Paper)
  ID code:	88463
  Dates:	Date Event 27 June 2023 Published 1 March 2023 Accepted
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Pure Administrator
  Date deposited:	15 Mar 2024 13:03
  Last modified:	02 May 2024 00:32
  Related URLs:	Event
  URI:	https://strathprints.strath.ac.uk/id/eprint/88463