Die Rolle von Replikationen in der Marketingwissenschaft

Baumgarth, C. and Evanschitzky, H. (2005) Die Rolle von Replikationen in der Marketingwissenschaft. Marketing ZFP, 27 (4). pp. 253-262. ISSN 0344-1369

Abstract

Article on the role of replications in Marketing Science.

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• Item metadata

  Item type:	Article
  ID code:	7398
  Dates:	Date Event 2005 Published
  Subjects:	Social Sciences > Commerce > Marketing. Distribution of products
  Department:	Strathclyde Business School > Marketing
  Depositing user:	Strathprints Administrator
  Date deposited:	24 Jul 2009 14:11
  Last modified:	11 Nov 2024 08:44
  Related URLs:	Publisher
  URI:	https://strathprints.strath.ac.uk/id/eprint/7398